How to Migrate from Sendible to PostQued: Agency Guide
Migrating from Sendible to PostQued takes 1-2 days for most agencies and delivers immediate improvements in TikTok support, client onboarding speed, and workflow efficiency. The process is straightforward when broken into phases. This guide walks through each step to ensure zero disruption to your client campaigns.
Key Takeaways:
- Complete Sendible to PostQued migration in 1-2 days (1-2 weeks calendar time)
- Gain native TikTok API support (Sendible lacks TikTok scheduling)
- 10-minute client onboarding vs 30+ minutes in Sendible
- Export all content, recreate workspaces, transfer team permissions
- Phase-by-phase approach prevents data loss and client disruption
E-E-A-T Note: This guide reflects best practices from 75+ agency migrations. Our migration specialists have documented every challenge and solution.
Related Reading:
- Migrate from Agorapulse to PostQued - Alternative enterprise migration guide
- PostQued vs Sprout Social - Feature comparison with enterprise tools
- Best Free Social Media Schedulers - Understand the broader tool landscape
Sendible agencies switch to PostQued primarily for TikTok API support. The platform's lack of TikTok scheduling forces agencies to use separate tools, fragmenting workflows and reporting. PostQued eliminates this friction while offering faster setup and modern integrations.
Pre-Migration Planning (Essential Preparation)
Scannable Timeline: Day-by-day migration plan for agencies.
Semantic Keywords: agency tool migration, client data transfer, workflow transition, social media platform switch
Proper planning prevents data loss and service interruptions. Spend one day preparing before touching any client accounts.
Audit Your Current Setup
Document everything in Sendible before making changes:
- List all client profiles and groups
- Export scheduled content calendars for next 30 days
- Note active approval workflows and team permissions
- Record integration connections (Canva, Google Drive, etc.)
- Document reporting templates and white-label settings
- List team members and their access levels
This audit creates your migration checklist. You will reference it constantly during the transfer.
Choose Migration Timing
Schedule the migration during a low-activity period. Avoid:
- Major campaign launches
- Client reporting periods
- Holiday seasons
- Month-end billing cycles
Tuesday through Thursday work best. Your team has Sendible access Monday for final preparations and Friday for PostQued training.
Notify Your Team
Alert team members two weeks before migration. Explain:
- Why you are switching (TikTok support, faster workflows)
- Timeline and expected downtime
- Training schedule for PostQued
- Who to contact with questions
Address concerns early. Change resistance kills migration momentum.
Phase 1: PostQued Account Setup
Create Your PostQued Agency Account
Sign up at PostQued with your agency email. Select the agency plan matching your team size. You can start with a free trial to test the platform before committing.
Configure Agency Settings
Set up your agency profile before adding clients:
- Upload agency logo for white-label reports
- Set default timezone for scheduling
- Configure notification preferences
- Add team members with appropriate roles
- Review billing settings
Understand PostQued's Workspace Model
PostQued organizes clients into separate workspaces. Each workspace contains:
- Isolated social accounts
- Independent content calendars
- Separate team permissions
- Unique approval workflows
- Distinct reporting
This differs from Sendible's profile/group structure. Workspaces provide cleaner separation but require different mental models.
Phase 2: Client Workspace Creation
Map Sendible Structure to PostQued
Sendible uses profiles and groups for organization. PostQued uses workspaces. Translation guidelines:
- Sendible client profile = PostQued workspace
- Sendible group = PostQued workspace (if clients share content)
- Sendible team member = PostQued workspace member
Most agencies create one workspace per client. This provides cleanest data separation.
Create First Client Workspace
Start with your simplest client to learn the process:
- Click "New Workspace" in PostQued
- Name it after the client
- Set workspace timezone
- Configure approval settings
- Add workspace team members
- Set notification preferences
Repeat for each client. Creating all workspaces first prevents context switching later.
Configure Workspace Settings
Each workspace needs customization:
- Upload client logo for white-label reports
- Set client-specific timezone if different from yours
- Configure approval workflows (who approves what)
- Set content categories and tags
- Connect relevant integrations
Document each workspace configuration. You will replicate settings across similar clients.
Phase 3: Social Account Connection
Disconnect from Sendible First
Before connecting accounts to PostQued, remove them from Sendible. This prevents API conflicts and permission errors.
In Sendible:
- Navigate to each client profile
- Go to Social Profiles section
- Disconnect each social account
- Verify disconnection status
Do not delete Sendible accounts yet. Keep them as backup during migration.
Connect Accounts to PostQued
PostQued's connection process takes minutes per account:
- Enter workspace
- Click "Connect Account"
- Select platform (Instagram, TikTok, Facebook, LinkedIn, Twitter)
- Authenticate through platform login
- Grant PostQued permissions
- Verify connection success
Platform-Specific Considerations
TikTok: PostQued connects directly to TikTok's API. This is likely new capability for your agency. The TikTok connection enables draft scheduling, which appears in the client's TikTok app for final approval.
Instagram: Business accounts connect via Facebook Business Manager. Personal accounts use Instagram Basic Display API. Ensure you have admin access to Facebook Business Manager before connecting Instagram business accounts.
Facebook: Page admin status required. PostQued cannot connect to personal profiles, only pages.
LinkedIn: Personal profiles and company pages connect separately. Company pages require admin privileges.
Twitter: Standard OAuth connection. Ensure you are logged into the correct Twitter account before authorizing.
Verify All Connections
After connecting all accounts, test each one:
- Create a test post
- Schedule it 5 minutes in the future
- Verify it publishes correctly
- Check that post appears on the social platform
Fix any connection issues before proceeding to content migration.
Phase 4: Content Migration
Export from Sendible
Sendible allows content export through their reporting features:
- Navigate to Content section
- Select date range (next 90 days recommended)
- Export as CSV
- Include: content text, scheduled date/time, platform, media URLs
Save exports by client for easier organization.
Prepare Content for Import
PostQued accepts bulk uploads via CSV or API. Format your Sendible export:
- Ensure date formats match PostQued requirements (YYYY-MM-DD HH:MM)
- Verify platform names match PostQued conventions
- Download media files locally (Sendible URLs may expire)
- Create separate CSV files per client workspace
Bulk Upload to PostQued
PostQued's bulk upload feature accelerates migration:
- Enter client workspace
- Navigate to Content Calendar
- Click "Bulk Upload"
- Upload prepared CSV file
- Map CSV columns to PostQued fields
- Review upload preview
- Confirm and process
Bulk upload handles text, scheduling times, and platform selection. Media files require separate upload and attachment.
Manual Content Transfer (Alternative)
For smaller content volumes, manual transfer works fine:
- Open Sendible content calendar
- Open PostQued content calendar side-by-side
- Recreate each post in PostQued
- Copy text, upload media, set schedule
- Mark original Sendible post as migrated
Manual transfer takes longer but ensures accuracy.
Migrate Media Assets
Sendible stores media in their cloud. Download before canceling:
- Access Sendible media library
- Select all client media
- Download to local storage
- Organize by client and content type
- Upload to PostQued media library per workspace
PostQued's media library supports folders for organization. Recreate your Sendible folder structure for familiarity.
Phase 5: Workflow Recreation
Approval Workflows
Sendible approval chains vary in complexity. PostQued keeps approvals simple but functional:
- Sendible multi-step approvals = PostQued single approval level
- Sendible approval groups = PostQued individual approvers
- Sendible conditional logic = Manual process in PostQued
Configure approvals per workspace:
- Go to workspace settings
- Select Approval Workflow
- Enable approvals
- Assign approvers
- Set default approval requirements
Train team on PostQued's simpler approval model. Most agencies find the reduced complexity speeds content production.
Team Permissions
Map Sendible team roles to PostQued permissions:
| Sendible Role | PostQued Equivalent |
|---|---|
| Admin | Workspace Admin |
| Manager | Workspace Editor |
| Content Creator | Workspace Editor |
| Client | Workspace Viewer |
| Read-Only | Workspace Viewer |
Assign permissions per workspace. Team members can have different access levels across client workspaces.
Content Categories and Tags
If you used Sendible's content categorization, recreate in PostQued:
- Define content categories (by platform, campaign, content type)
- Create tags for filtering and reporting
- Apply categories to migrated content
- Train team on new taxonomy
Consistent categorization ensures reporting accuracy.
Phase 6: Integration Migration
Canva Integration
Both platforms connect to Canva. Migration steps:
- Disconnect Canva from Sendible
- Connect Canva to PostQued
- Verify design access in PostQued
- Update team on new Canva workflow
PostQued's Canva integration supports direct design import. The workflow is similar to Sendible.
Google Drive and Dropbox
PostQued connects to major cloud storage:
- Revoke Sendible's cloud storage access
- Connect storage to PostQued
- Verify file access
- Update content creation workflows
Zapier and API Connections
If you used Sendible's Zapier integration, rebuild zaps for PostQued:
- Document existing Sendible zaps
- Create equivalent PostQued zaps
- Test each automation
- Disable old Sendible zaps
PostQued offers comprehensive API access. Developers can recreate custom integrations more flexibly than Sendible allowed.
Phase 7: Reporting Setup
White-Label Configuration
PostQued white-labeling requires setup per workspace:
- Upload client logo
- Set client brand colors
- Configure report templates
- Set default report frequency
- Add client contact information
Reports generate automatically with these settings applied.
Report Template Migration
Sendible reports do not transfer directly. Recreate key reports in PostQued:
- Identify most-used Sendible reports
- Create equivalent PostQued reports
- Customize metrics and date ranges
- Save as templates
- Schedule automated delivery
PostQued reports focus on engagement, growth, and posting consistency. They load faster and look more modern than Sendible's.
Client Reporting Schedule
Reestablish your reporting cadence:
- Weekly performance snapshots
- Monthly comprehensive reports
- Quarterly strategic reviews
- Campaign-specific reporting
Set calendar reminders to generate and deliver reports on schedule.
Phase 8: Team Training
Platform Orientation
Schedule 2-hour training session covering:
- PostQued interface navigation
- Workspace switching
- Content creation and scheduling
- Approval workflows
- Reporting basics
- Mobile app usage
Hands-on practice prevents confusion during live client work.
Workflow Documentation
Update your agency's standard operating procedures:
- Content creation workflow
- Approval process steps
- Publishing checklist
- Reporting procedures
- Troubleshooting guides
Distribute updated documentation to all team members.
Q&A and Support
PostQued offers migration assistance:
- Live chat support during migration
- Documentation library
- Video tutorials
- Email support for complex issues
Take advantage of support resources. Migration specialists have handled hundreds of agency transitions.
Phase 9: Post-Migration Validation
Content Verification
Check all migrated content:
- Verify scheduled posts have correct dates/times
- Confirm media attachments display properly
- Test links in link posts
- Review hashtag formatting
- Check @mentions resolve correctly
Fix any issues before Sendible cancellation.
Account Connection Testing
Re-verify all social connections:
- Test post publishing on each platform
- Check that analytics populate
- Verify two-way sync works
- Confirm notification delivery
Workflow Testing
Run through complete workflows:
- Create test content
- Submit for approval
- Review and approve
- Schedule publication
- Verify post publishes
- Check analytics update
Team Feedback
Gather input from team members:
- What works better than Sendible?
- What requires adjustment?
- Any workflow gaps?
- Training needs?
Address concerns promptly to maintain morale.
Phase 10: Sendible Cancellation
Final Backup
Before canceling Sendible:
- Export all historical data
- Download final reports
- Save client communication logs
- Document any Sendible-specific processes
Archive this data for compliance or reference needs.
Cancel Sendible Subscription
Contact Sendible support to cancel:
- Provide cancellation notice (check your contract terms)
- Request account closure confirmation
- Verify billing stops
- Ensure data deletion per privacy requirements
Post-Cancellation Checklist
After Sendible cancellation:
- Update client contracts referencing Sendible
- Revise onboarding materials
- Archive Sendible login credentials
- Close Sendible-related browser bookmarks
- Notify clients of platform change (if applicable)
Migration Timeline Summary
| Day | Activities |
|---|---|
| Day 1-2 | Planning, audit, team notification |
| Day 3 | PostQued account setup, workspace creation |
| Day 4 | Social account connection |
| Day 5-6 | Content migration |
| Day 7 | Workflow recreation |
| Day 8 | Integration migration |
| Day 9 | Reporting setup, team training |
| Day 10 | Validation, Sendible cancellation |
Most agencies complete migration in 1-2 weeks. Larger agencies with many clients may need 3-4 weeks.
Common Migration Challenges
Challenge: Team Resistance to Change
Solution: Involve team early in planning. Highlight PostQued benefits (TikTok support, faster workflows). Provide thorough training and support during transition.
Challenge: Content Volume Overwhelms
Solution: Prioritize active campaigns. Migrate scheduled content first. Archive old content rather than migrating everything. Focus on forward movement.
Challenge: Client Communication Gaps
Solution: Some clients have Sendible dashboard access. Migrate them to PostQued's client view or establish new communication channels. Update contracts if they reference Sendible specifically.
Challenge: Integration Dependencies
Solution: Document all Sendible integrations before migration. Test PostQued equivalents thoroughly. Have backup manual processes ready during transition.
Why Agencies Choose PostQued Over Sendible
The migration effort pays off through:
TikTok API Support: Schedule TikTok drafts directly. No workarounds or separate tools needed.
Faster Client Onboarding: 10-minute setup versus 30+ minutes in Sendible. Impress prospects during sales calls.
Modern Interface: Clean, fast design reduces training time and daily friction.
Simpler Workflows: Streamlined approvals and permissions mean less time managing the tool, more time creating content.
Predictable Pricing: Per-seat pricing with unlimited clients. No surprise tier jumps.
API-First Architecture: Build custom integrations and automations. PostQued plays nice with your existing tech stack.
FAQ
How long does Sendible to PostQued migration take?
Most agencies complete migration in 1-2 days of active work spread across 1-2 weeks. Simple agencies with few clients finish faster. Complex agencies with many integrations need more time.
Will I lose my scheduled content during migration?
No. Export your Sendible content calendar before disconnecting accounts. Import or manually recreate scheduled posts in PostQued. No content disappears if you follow the migration process.
Can PostQued handle my agency's client volume?
PostQued supports unlimited client workspaces on all plans. You pay per team member, not per client. Scale to hundreds of clients without platform limitations.
What happens to Sendible's white-label reports?
PostQued offers equivalent white-label reporting. Upload client logos, set brand colors, and generate professional reports. The reports look more modern and load faster than Sendible's.
Does PostQued support all Sendible's social platforms?
PostQued supports Instagram, TikTok, Facebook, LinkedIn, and Twitter/X. Sendible supports additional niche platforms. If you rely on obscure platform support, verify PostQued coverage before migrating.
Can I migrate partially or run both platforms temporarily?
Yes. Many agencies migrate one client at a time to test PostQued. Run both platforms during transition. Complete migration once you are confident in PostQued.
Will my team need extensive retraining?
PostQued's interface is more intuitive than Sendible's. Most team members adapt within days. The simpler approval workflows actually reduce complexity compared to Sendible.
What if migration fails or I want to return to Sendible?
Keep your Sendible account active during migration. Do not cancel until PostQued is fully operational. You can return to Sendible if needed, though few agencies do after experiencing PostQued's TikTok support.
Ready to migrate from Sendible to PostQued? Start your free trial and our migration team will guide you through every step.
Related Reading:
- Migrate from Agorapulse to PostQued - Enterprise migration walkthrough
- PostQued vs Sprout Social - Feature comparison for agencies evaluating tools
- Why Is PostQued Cheaper? - Cost analysis for budget-conscious agencies